Stories, ideas and solutions to create a more fun, inclusive and regenerative world in and around golf
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LIV Golf Miami Recap
Andre describes his general sense impressions of LIV Miami: what he witnessed, saw, heard, smelled, tasted, and touched at the LIV Golf Miami event in October. As a no-cut exhibition event, LIV may lack in sporting drama on the course, but it certainly makes up for it in spectacle (and drama provided off the course). It engages the senses with plenty of spectacle. Andre also gives a short playbook of possibilities for the competing tours to take advantage of sustainable innovation opportunities.
Is a “Civil War” Developing in Pro Golf?
Thanks to $2.4 billion of Saudi-backed funding, LIV Golf has already disrupted the PGA Tour. This article explores the founding, funding, format, and future of the new golf tour, along with how it might co-exist with the PGA Tour and “traditional” golf.
Sustainable Events 101: Sustainable Programming for Beginners
The BMW Charity Pro-Am presented by Synnex Corporation showed their commitment to zero waste by hosting a sustainability forum. Here are our Driving the Green takeaways for events looking to begin their sustainability journey.